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Progressive web apps, the app experience without the app store

Installable, offline-capable web apps that load instantly and run on any device, one codebase, no store gatekeepers, no download friction.

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Every app store download you require is a wall between you and a user. A progressive web app removes the wall: your product opens from a link, installs from the browser, works offline, and stays current without anyone tapping update. One codebase, every device.

What you get

  • An installable app users add from the browser, no store, no download barrier
  • Offline capability where it matters, chosen by use case, not by checkbox
  • Instant loading through service workers and an aggressive performance budget
  • Push notifications where the platform supports them, used respectfully
  • One codebase serving desktop, Android, and iPhone, maintained once
  • Full indexability: unlike a native app, every screen can rank in search

The honest comparison

We build both PWAs and native mobile apps, so you get the comparison without the sales pitch, our guide on native apps versus PWAs is the long version. The short version: if your users come from links and search, and your feature list does not demand deep hardware access, a PWA usually delivers more adoption per euro.

Searchable, shareable, linkable

A native app is invisible to search engines; a PWA is the web. Every screen has a URL that can be shared, bookmarked, indexed, and ranked. For products that grow through content and search rather than store charts, that difference compounds every month.

App-grade, not app-shaped

The PWA label is cheap; the experience is not. Offline sync that does not lose data, updates that never show users a stale shell, install prompts that appear at the right moment, these are engineering problems we solve properly, to the same accessible, WCAG 2.2 AA standard as everything we ship.

Start a project and describe what the app must do, we will tell you honestly whether a PWA, a native app, or neither is the right call.

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Frequently asked questions

  • What is a progressive web app?

    A progressive web app, or PWA, is a website that behaves like an app, it can be installed on the home screen, work offline, send notifications, and load instantly. Users get the app feel without an app store download, and you maintain one codebase instead of three.

  • When is a PWA better than a native app?

    When your users arrive via the web, when download friction would kill adoption, or when you need one codebase serving every device. Native still wins for deep hardware access and store presence. We advise honestly which fits, before you spend.

  • How much does a progressive web app cost?

    Most PWAs fall between 2,500 and 8,000 euro depending on features, roughly the cost of a serious web application, and well below building separate iOS and Android apps. You get a fixed quote per phase after scoping.

  • Do progressive web apps work on iPhone?

    Yes. iOS supports installed PWAs with offline mode and, since iOS 16.4, push notifications. A few capabilities remain native-only, and we flag exactly which ones matter for your case before you commit.

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Not sure which fits?

Tell us the problem you are solving and we will recommend the right approach, honestly.

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